{"id":614,"date":"2021-02-26T06:56:34","date_gmt":"2021-02-26T06:56:34","guid":{"rendered":"https:\/\/theadx.com\/blog\/?p=614"},"modified":"2025-07-21T12:42:16","modified_gmt":"2025-07-21T12:42:16","slug":"2021de-en-populer-video-reklam-bicimleri","status":"publish","type":"post","link":"https:\/\/www.theadx.com\/blog\/2021de-en-populer-video-reklam-bicimleri\/","title":{"rendered":"2021&#8217;de En Pop\u00fcler Video Reklam Bi\u00e7imleri"},"content":{"rendered":"<p><a href=\"https:\/\/www.theadx.com\/tr\/reklam#video-reklamlar\">Video reklamc\u0131l\u0131\u011f\u0131<\/a> her zamankinden daha yayg\u0131n hale geldi\u011finden, video reklam bi\u00e7imleri \u00e7o\u011fu pazarlama stratejisinde daha \u00f6nemli bir rol oynayacak. Pazarlamac\u0131lar\u0131n % 92&#8217;si buna inan\u0131yor. Pazarlamac\u0131lar\u0131n % 99&#8217;unun 2020&#8217;de video pazarlamay\u0131 kullanmaya devam etmesinin nedeni de buydu.\u00a0 \u0130statistiklere bakt\u0131\u011f\u0131m\u0131zda, video \u00e7\u0131lg\u0131nl\u0131\u011f\u0131n\u0131n yak\u0131n zamanda durmayaca\u011f\u0131na inan\u0131yoruz. \u00d6zellikle 2021&#8217;de, insanlar\u0131n g\u00fcnde 100 dakika \u00e7evrimi\u00e7i video izlemeleri beklendi\u011finde, bu da 2019 g\u00fcnl\u00fck izleme dakikalar\u0131na k\u0131yasla yakla\u015f\u0131k % 19&#8217;luk bir art\u0131\u015f g\u00f6stermektedir. Bu makalede en iyi video reklam bi\u00e7imleri ele alaca\u011f\u0131z.<\/p>\n<h3>\u0130\u00e7indekiler:<\/h3>\n<ol class=\"navigation\">\n<li><a href=\"#yayin-disi-video-reklamlar\">Yay\u0131n D\u0131\u015f\u0131 Video Reklamlar<\/a><\/li>\n<li><a href=\"#odullu-video-reklamlar\">\u00d6d\u00fcll\u00fc Video Reklamlar<\/a><\/li>\n<li><a href=\"#bumper-video\">Bumper Video<\/a><\/li>\n<li><a href=\"#ctv-uyumlu-reklam-bicimleri\">CTV Uyumlu Reklam Bi\u00e7imleri<\/a><\/li>\n<li><a href=\"#facebook-ve-instagram-hikaye-reklamlari\">Facebook ve Instagram Hikaye Reklamlar\u0131<\/a><\/li>\n<\/ol>\n<h2 id=\"yayin-disi-video-reklamlar\" class=\"anchor\"># 1.\u00a0Yay\u0131n D\u0131\u015f\u0131 Video Reklamlar<\/h2>\n<p>Yay\u0131n d\u0131\u015f\u0131 bir video reklam, online video reklam birimleri d\u00fcnyas\u0131na yeni gelenlerden biridir ve bu reklam t\u00fcr\u00fcn\u00fc duymam\u0131\u015f olma olas\u0131l\u0131\u011f\u0131n\u0131z y\u00fcksektir. Bu reklamlara ge\u00e7i\u015f reklamlar\u0131, okuma i\u00e7i, \u00f6zet ak\u0131\u015f\u0131 i\u00e7i veya yerel video reklamlar da denir. Video reklamlar olarak kategorize edilmelerine ra\u011fmen, bu reklam bi\u00e7imleri bir video ortam\u0131nda g\u00f6sterilmez.\u00a0Google, bu reklamlar\u0131 sesi olmayan reklamlar olarak tan\u0131mlar.<\/p>\n<p>Bilgisayar\u0131n\u0131z\u0131n ekran\u0131n\u0131n sol k\u00f6\u015fesinde bir video reklam\u0131n sessizce g\u00f6r\u00fcnd\u00fc\u011f\u00fcn\u00fc farketmi\u015fsinizdir? <a href=\"https:\/\/www.forbes.com\/?sh=1786080e2254\">Forbes.com<\/a>&#8216;u inceleyecek olursan\u0131z, bu yay\u0131n d\u0131\u015f\u0131 video reklamlar\u0131n bir \u00f6rne\u011fidir ve forbes.com&#8217;da bu tarz reklamlara \u00e7ok rastlan\u0131r. Hatta Facebook&#8217;ta da rastlayabilirsiniz. Facebook&#8217;taki otomatik oynat\u0131lan sessiz video \u00f6zelli\u011fi, yay\u0131n d\u0131\u015f\u0131 video reklamlara ba\u015fka bir \u00f6rnektir.<\/p>\n<p>Yay\u0131n d\u0131\u015f\u0131 video reklam bi\u00e7imlerinin en iyi \u00f6zelli\u011fi nedir biliyor musunuz ?\u00a0\u0130stedi\u011finiz her yerde \u00e7al\u0131\u015ft\u0131r\u0131labilirler.\u00a0Sa\u011f \u00fcst k\u00f6\u015fe, kenar \u00e7ubu\u011fu &#8211; her yerde. Bu video reklam bi\u00e7imine yay\u0131n d\u0131\u015f\u0131 deniyor. \u00c7\u00fcnk\u00fc video reklamlar, video i\u00e7eri\u011fine ba\u011fl\u0131 de\u011fil, bunlar\u0131n d\u0131\u015f\u0131nda oynat\u0131l\u0131yor. Bu reklamlar\u0131 g\u00f6r\u00fcnt\u00fclemek i\u00e7in sayfan\u0131zda bir video oynat\u0131c\u0131ya ihtiyac\u0131n\u0131z yok.<\/p>\n<h3>Art\u0131lar\u0131<\/h3>\n<ul>\n<li>Bu reklamlardan kolayca para kazan\u0131labilir.\u00a0Video reklam yerle\u015fimleri satmak i\u00e7in sayfan\u0131zda video i\u00e7eri\u011fine sahip olman\u0131za gerek yoktur. Bunun yerine web sayfan\u0131z\u0131n her b\u00f6l\u00fcm\u00fcn\u00fc kullanabilirsiniz.<\/li>\n<li>Reklam verenlerin, videolar\u0131n\u0131n hedef kitle taraf\u0131ndan izlenip izlenmedi\u011finden endi\u015felenmesine gerek yoktur. Bu video reklamlar yaln\u0131zca % 100 g\u00f6r\u00fcn\u00fcmde olduklar\u0131nda oynat\u0131ld\u0131klar\u0131ndan, kullan\u0131c\u0131 a\u015fa\u011f\u0131 kayd\u0131rd\u0131k\u00e7a duraklat\u0131l\u0131r ve yaln\u0131zca yukar\u0131 kayd\u0131rd\u0131klar\u0131nda devam eder.<\/li>\n<li>Ara\u015ft\u0131rmalar, yay\u0131n d\u0131\u015f\u0131 video reklamlar\u0131n\u00a0yay\u0131n i\u00e7i\u00a0reklamlara\u00a0k\u0131yasla\u00a0% 25 daha fazla izlendi\u011fini ortaya koymu\u015ftur.<\/li>\n<\/ul>\n<h3>Eksileri<\/h3>\n<ul>\n<li>Yay\u0131n d\u0131\u015f\u0131 video reklamlar yeni oldu\u011fundan, yat\u0131r\u0131m getirilerinin nas\u0131l izlenece\u011fi konusunda kaos bulunmaktad\u0131r. Bunun nedeni, bir\u00e7ok platformun yeterli yay\u0131n d\u0131\u015f\u0131 analizlerden yoksun olmas\u0131d\u0131r.<\/li>\n<li>Pazarda \u00e7ok pop\u00fcler de\u011filler ve reklam verenlere en iyi yerle\u015fimlerin nas\u0131l sunulaca\u011f\u0131 konusunda kafa kar\u0131\u015f\u0131kl\u0131\u011f\u0131 bulunmaktad\u0131r.<\/li>\n<\/ul>\n<h2 id=\"odullu-video-reklamla\" class=\"anchor\"># 2.\u00a0\u00d6d\u00fcll\u00fc Video Reklamlar<\/h2>\n<p>Ad\u0131ndan da anla\u015f\u0131laca\u011f\u0131 gibi, \u00f6d\u00fcll\u00fc video reklamlar, bir kullan\u0131c\u0131n\u0131n bir miktar te\u015fvik kar\u015f\u0131l\u0131\u011f\u0131nda izlemeyi isteyece\u011fi reklamlard\u0131r. Bir video reklam\u0131 izledikten sonra oyunda kazand\u0131\u011f\u0131n\u0131z fazladan ekstra m\u00fccevheri hat\u0131rl\u0131yor musunuz? Ah evet, \u00f6d\u00fcll\u00fc bir video reklam budur.<\/p>\n<p>Bir kullan\u0131c\u0131 bu reklamlar\u0131 izlemeyi veya atlamay\u0131 se\u00e7ebildi\u011finden, bu video reklamlar izleyiciler i\u00e7in bir y\u00fck olu\u015fturmaz. Bu reklam t\u00fcr\u00fcnde\u00a0 kullan\u0131c\u0131lar ve reklam verenler i\u00e7in bir kazan-kazan anla\u015fmas\u0131 bulunmaktad\u0131r.<\/p>\n<h3>Art\u0131lar\u0131<\/h3>\n<ul>\n<li>\u00d6d\u00fcll\u00fc reklamlar her zaman ilgi \u00e7ekicidirler.<\/li>\n<li>Kullan\u0131c\u0131 izlemeyi se\u00e7medik\u00e7e bu reklamlar otomatik olarak oynat\u0131lmaz.\u00a0Ve bu reklamlar genellikle kullan\u0131c\u0131n\u0131n en sevdi\u011fi oyunda enerjisi, elmas\u0131 veya jetonu bitti\u011finde sunuldu\u011fundan, reklam\u0131 izleme olas\u0131l\u0131klar\u0131 daha y\u00fcksektir.<\/li>\n<li>Reklam verenler bu reklamlar\u0131n yanl\u0131\u015f t\u0131klamalara yer vermedi\u011finden, kullan\u0131c\u0131n\u0131n video ile ger\u00e7ekten ilgilendi\u011finden emin olabilir.<\/li>\n<\/ul>\n<h3><b>Eksileri<\/b><\/h3>\n<ul>\n<li>Bu reklamlar\u0131n y\u00fcksek bir etkile\u015fim oran\u0131na sahip olmas\u0131na ra\u011fmen, bazen potansiyel m\u00fc\u015fteriler yaln\u0131zca ilgili te\u015fvikle ilgilenirler.\u00a0Bu, reklam\u0131n\u0131z\u0131 yay\u0131nlama amac\u0131n\u0131n tamam\u0131n\u0131 ortadan kald\u0131rabilir.<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-661 aligncenter\" src=\"https:\/\/theadx.com\/blog\/wp-content\/uploads\/2021\/02\/2021-de-En-Populer-Video-Reklam-Bicimleri-2.jpg\" alt=\"2021 de En Pop\u00fcler Video Reklam Bi\u00e7imleri 2\" width=\"600\" height=\"400\" srcset=\"https:\/\/www.theadx.com\/blog\/wp-content\/uploads\/2021\/02\/2021-de-En-Populer-Video-Reklam-Bicimleri-2.jpg 1200w, https:\/\/www.theadx.com\/blog\/wp-content\/uploads\/2021\/02\/2021-de-En-Populer-Video-Reklam-Bicimleri-2-300x200.jpg 300w, https:\/\/www.theadx.com\/blog\/wp-content\/uploads\/2021\/02\/2021-de-En-Populer-Video-Reklam-Bicimleri-2-1024x683.jpg 1024w, https:\/\/www.theadx.com\/blog\/wp-content\/uploads\/2021\/02\/2021-de-En-Populer-Video-Reklam-Bicimleri-2-768x512.jpg 768w, https:\/\/www.theadx.com\/blog\/wp-content\/uploads\/2021\/02\/2021-de-En-Populer-Video-Reklam-Bicimleri-2-450x300.jpg 450w, https:\/\/www.theadx.com\/blog\/wp-content\/uploads\/2021\/02\/2021-de-En-Populer-Video-Reklam-Bicimleri-2-780x520.jpg 780w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<h2 id=\"bumper-video\" class=\"anchor\"># 3. Bumper Video<\/h2>\n<p>Kendinizi izleyicilerinizin yerine koyun. Reklamlar\u0131n daha k\u0131sa ve daha net olmas\u0131 gerekti\u011fini kabul edersiniz. \u00c7o\u011fu zaman ne izlemek istedi\u011finize dair bir fikriniz olabilirken, di\u011fer zamanlarda sadece zaman ge\u00e7irmek i\u00e7in bir veya iki videoyu kayd\u0131r\u0131p izlemek istersiniz.\u00a0Tampon reklamlar tam da bu ama\u00e7 i\u00e7in olu\u015fturulmu\u015ftur.\u00a0Markan\u0131z\u0131n eri\u015fimini geni\u015fletmek i\u00e7in alt\u0131 saniyelik bir video format\u0131d\u0131r.<\/p>\n<p>YouTube&#8217;da daha \u00f6nceden k\u0131sa video reklamlara rastlad\u0131n\u0131z m\u0131? \u00d6rne\u011fin onlar\u0131 h\u0131zl\u0131ca izleyip videonuza geri d\u00f6nebiliyorsunuz? Bunlar sadece alt\u0131 saniye s\u00fcren bumper reklamlard\u0131r ve izleyiciye \u00e7ok \u015fey aktar\u0131rlar. Ak\u0131ll\u0131ca kullan\u0131l\u0131rlarsa e\u011fer markay\u0131 hedef kitlenin zihnine kaz\u0131yabilirler. <a href=\"https:\/\/www.thinkwithgoogle.com\/intl\/tr-tr\/\">Think With Google<\/a> taraf\u0131ndan yap\u0131lan bir ankete g\u00f6re 300&#8217;den fazla bumper kampanyas\u0131nda,\u00a0 reklamlar\u0131n % 90&#8217;\u0131 kullan\u0131c\u0131lar taraf\u0131ndan hat\u0131rlanmak oldu\u011fu s\u00f6ylenmi\u015ftir.<\/p>\n<h3>Art\u0131lar\u0131<\/h3>\n<ul>\n<li>Tampon reklamlar hem sat\u0131n al\u0131nabilirlik hem de g\u00f6sterim say\u0131s\u0131 a\u00e7\u0131s\u0131ndan olduk\u00e7a etkilidir. Bu reklamlar CPM temelinde \u00fccretlendirilir. Google maliyeti hesaplamak i\u00e7in bin g\u00f6sterim ba\u015f\u0131 maliyeti kulland\u0131\u011f\u0131ndan, reklam\u0131n\u0131z 1000 kez g\u00f6r\u00fcnt\u00fclendi\u011finde \u00fccretlendirilirsiniz. Kullan\u0131c\u0131lar bu reklamlar\u0131 atlayamayaca\u011f\u0131ndan, izleyicileriniz \u00fczerinde ekonomik, kal\u0131c\u0131 bir etki b\u0131rakmak i\u00e7in bu reklamlardan en iyi \u015fekilde yararlanabilirsiniz.<\/li>\n<li>Bu reklamlar y\u00fcksek bir hat\u0131rlama sa\u011flar ve izleyiciyi rahats\u0131z etmeden markan\u0131z\u0131 tan\u0131t\u0131r.<\/li>\n<li>Bu reklamlar Google taraf\u0131ndan yay\u0131nlan\u0131r ve AdSense hesab\u0131n\u0131zla <a href=\"http:\/\/www.youtube.com\">YouTube<\/a>&#8216;da kolayca kurulabilir.<\/li>\n<\/ul>\n<h3>Eksileri<\/h3>\n<ul>\n<li>Bumper Video reklamlar, marka bilinirli\u011fini art\u0131rman\u0131za yard\u0131mc\u0131 olsa da, d\u00f6n\u00fc\u015f\u00fcmleri izlemek i\u00e7in yan\u0131lt\u0131c\u0131 olabilir.<\/li>\n<li>K\u00f6t\u00fc d\u00fczenlenmi\u015f bir kampanya istenen ilgiyi sa\u011flamayabilece\u011finden, kampanyan\u0131z\u0131 b\u00f6l\u00fcmlere ay\u0131rmak ve ilgi \u00e7ekici bir \u015fekilde haz\u0131rlamak zorlu bir i\u015ftir.<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-662\" src=\"https:\/\/theadx.com\/blog\/wp-content\/uploads\/2021\/02\/2021-de-En-Populer-Video-Reklam-Bicimleri-3.jpg\" alt=\"\" width=\"600\" height=\"400\" srcset=\"https:\/\/www.theadx.com\/blog\/wp-content\/uploads\/2021\/02\/2021-de-En-Populer-Video-Reklam-Bicimleri-3.jpg 1200w, https:\/\/www.theadx.com\/blog\/wp-content\/uploads\/2021\/02\/2021-de-En-Populer-Video-Reklam-Bicimleri-3-300x200.jpg 300w, https:\/\/www.theadx.com\/blog\/wp-content\/uploads\/2021\/02\/2021-de-En-Populer-Video-Reklam-Bicimleri-3-1024x683.jpg 1024w, https:\/\/www.theadx.com\/blog\/wp-content\/uploads\/2021\/02\/2021-de-En-Populer-Video-Reklam-Bicimleri-3-768x512.jpg 768w, https:\/\/www.theadx.com\/blog\/wp-content\/uploads\/2021\/02\/2021-de-En-Populer-Video-Reklam-Bicimleri-3-450x300.jpg 450w, https:\/\/www.theadx.com\/blog\/wp-content\/uploads\/2021\/02\/2021-de-En-Populer-Video-Reklam-Bicimleri-3-780x520.jpg 780w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<h2 id=\"ctv-uyumlu-reklam-bicimleri\" class=\"anchor\"># 4.\u00a0CTV Uyumlu Reklam Bi\u00e7imleri<\/h2>\n<p>CTV&#8217;ye \u00f6rnek olarak Smart TV&#8217;ler verilebilir. Bunlar, internete kablosuz olarak veya kablolu bir Ethernet kablosu ile ba\u011flanan televizyon setleridir. TV uyumlu reklam formatlar\u0131, internet \u00fczerinden medya ak\u0131\u015f\u0131nda da\u011f\u0131t\u0131lan video pazarlama t\u00fcr\u00fcd\u00fcr. Bu\u00a0reklam bi\u00e7imleri , ak\u0131\u015f hizmetleri (<a href=\"http:\/\/www.netflix.com\">Netflix<\/a>, Amazon Prime) pop\u00fcler hale geldik\u00e7e \u00e7ok say\u0131da kitleye ula\u015fabilir. Ayr\u0131ca, hedeflenen co\u011frafi alanlara ve hedef kitlelerin zevkine dayal\u0131 g\u00fc\u00e7l\u00fc hedeflemeye de yard\u0131mc\u0131 olurlar.<\/p>\n<h3>Art\u0131lar\u0131<\/h3>\n<ul>\n<li>Derinlemesine veri analizi hizmetleri sa\u011flarlar.<\/li>\n<li>CTV uyumlu reklamlar, izlenme say\u0131s\u0131 a\u00e7\u0131s\u0131ndan verimli bir \u015fekilde takip edilebildi\u011fi i\u00e7in daha do\u011fru b\u00fct\u00e7elendirilebilir.<\/li>\n<\/ul>\n<h3>Eksileri<\/h3>\n<ul>\n<li>Bu reklamc\u0131l\u0131k hala ba\u015flang\u0131\u00e7 \u200b\u200ba\u015famas\u0131ndad\u0131r ve sorunsuz uygulama i\u00e7in y\u00f6nergelere ihtiya\u00e7 duyar.<\/li>\n<li>Bu reklamc\u0131l\u0131k bi\u00e7imi, \u00e7erez ve flash deste\u011fi gibi \u00f6zelliklerden yoksundur.<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-663\" src=\"https:\/\/theadx.com\/blog\/wp-content\/uploads\/2021\/02\/2021-de-En-Populer-Video-Reklam-Bicimleri-4.jpg\" alt=\"2021 de En Pop\u00fcler Video Reklam Bi\u00e7imleri 4\" width=\"600\" height=\"400\" srcset=\"https:\/\/www.theadx.com\/blog\/wp-content\/uploads\/2021\/02\/2021-de-En-Populer-Video-Reklam-Bicimleri-4.jpg 1200w, https:\/\/www.theadx.com\/blog\/wp-content\/uploads\/2021\/02\/2021-de-En-Populer-Video-Reklam-Bicimleri-4-300x200.jpg 300w, https:\/\/www.theadx.com\/blog\/wp-content\/uploads\/2021\/02\/2021-de-En-Populer-Video-Reklam-Bicimleri-4-1024x683.jpg 1024w, https:\/\/www.theadx.com\/blog\/wp-content\/uploads\/2021\/02\/2021-de-En-Populer-Video-Reklam-Bicimleri-4-768x512.jpg 768w, https:\/\/www.theadx.com\/blog\/wp-content\/uploads\/2021\/02\/2021-de-En-Populer-Video-Reklam-Bicimleri-4-450x300.jpg 450w, https:\/\/www.theadx.com\/blog\/wp-content\/uploads\/2021\/02\/2021-de-En-Populer-Video-Reklam-Bicimleri-4-780x520.jpg 780w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<h2 id=\"facebook-ve-instagram-hikaye-reklamlari\" class=\"anchor\"># 5.\u00a0Facebook ve Instagram Hikaye Reklamlar\u0131<\/h2>\n<p>B\u00fcy\u00fck olas\u0131l\u0131kla, bu reklamlar ile hikayeler ak\u0131\u015flar\u0131n\u0131zda mutlaka kar\u015f\u0131la\u015fm\u0131\u015fs\u0131n\u0131zd\u0131r. Hikayeler tam ekran ve dikeydir. \u00d6yle ki bir hikaye sona erdi\u011finde (kendi kendine bitebilir veya manuel olarak kendiniz kayd\u0131rabilirsiniz), bir sonraki hikaye ba\u015flar.<\/p>\n<p>Hikaye reklamlar\u0131n\u0131n en iyi yan\u0131, reklam\u0131 ba\u015flatman\u0131n kolay olmas\u0131d\u0131r. Bir web sitesine sahip olman\u0131za gerek yok. <a href=\"https:\/\/www.facebook.com\/\">Facebook<\/a> sayfan\u0131zda bu reklamlara ba\u015flayabilirsiniz. Facebook Reklam Y\u00f6neticisi&#8217;ni kullanarak g\u00f6nderinizi kolayca art\u0131rabilir veya mevcut \u015fablonu \u00f6zelle\u015ftirebilirsiniz.\u00a0Dahas\u0131, a\u011f\u0131n AI algoritmalar\u0131 taraf\u0131ndan olu\u015fturulan benzer kitleleri kolayca hedeflemek ve olu\u015fturmak i\u00e7in terabaytlarca Facebook verilerine eri\u015febilirsiniz.<\/p>\n<p>Kullan\u0131c\u0131lar <a href=\"http:\/\/www.instagram.com\">Instagram<\/a>&#8216;da ilgi alanlar\u0131 hakk\u0131nda \u00e7ok fazla veri sa\u011flad\u0131klar\u0131 i\u00e7in, hikaye reklamlar\u0131n\u0131n en b\u00fcy\u00fck art\u0131s\u0131 y\u00fcksek seviyede ki\u015fiselle\u015ftirme olana\u011f\u0131 sa\u011flamas\u0131d\u0131r. Dahas\u0131, hikaye olu\u015fturmak, her ge\u00e7en y\u0131l artt\u0131\u011f\u0131ndan, izleyicilerinizin bulundu\u011fu yerlerde reklam yay\u0131nlamak mant\u0131kl\u0131 olmaktad\u0131r.\u00a0 Organik bir hikaye ile hikaye reklam\u0131 aras\u0131nda ayr\u0131m yapman\u0131n tek yolu &#8221;sponsorlu&#8221; ifadesidir. Bununla birlikte, bu reklamlar olduk\u00e7a etkilidir.\u00a0 Instagram verilerine g\u00f6re, pop\u00fcler bir Kuzey Amerika musluk markas\u0131 olan MOEN, hikaye reklamlar\u0131 arac\u0131l\u0131\u011f\u0131yla g\u00f6sterimlerinde % 45&#8217;lik bir art\u0131\u015f g\u00f6rd\u00fc.<\/p>\n<h3>Art\u0131lar\u0131<\/h3>\n<ul>\n<li>Farkl\u0131 sosyal medya platformlar\u0131ndaki etkile\u015fim oran\u0131yla kar\u015f\u0131la\u015ft\u0131r\u0131ld\u0131\u011f\u0131nda, hikaye reklamlar\u0131 nispeten y\u00fcksek bir kat\u0131l\u0131m oran\u0131na sahiptir.<\/li>\n<li>Bu reklamlar etkilidir, ba\u011flant\u0131 eklenebilir ve bu ba\u011flant\u0131lar t\u0131klanabilir.<\/li>\n<\/ul>\n<h3>Eksileri<\/h3>\n<ul>\n<li>Hikayelere benzeyen Instagram hikaye reklamlar\u0131 k\u0131sa bir s\u00fcre yay\u0131nlan\u0131r. Onlar\u0131 bir kez izledikten sonra reklamlar kaybolur.<\/li>\n<\/ul>\n<p>G\u00f6rd\u00fc\u011f\u00fcn\u00fcz gibi, video reklamc\u0131l\u0131k sekt\u00f6r\u00fc h\u0131zl\u0131 bir \u015fekilde b\u00fcy\u00fcyor. Yeni reklam bi\u00e7imleriyle, en son geli\u015fmelerden haberdar olman\u0131z ve video pazarlama stratejinizi buna g\u00f6re g\u00fcncellemenizde fayda vard\u0131r.<\/p>\n<p>Reklam stratejinizde eksik olabilecek tek \u015fey, t\u00fcm bu reklam bi\u00e7imlerini destekleyen ve sorunsuz reklam sunmak i\u00e7in \u015fablonlar sa\u011flayan g\u00fc\u00e7l\u00fc bir ara\u00e7: video ad server. Video ad server; VAST, VMAP veya VPAID uyumlu video etiketleri kullanarak video reklamlar\u0131 sunman\u0131za olanak tan\u0131yan bir ara\u00e7t\u0131r. Video ad serving, ortalama bannerlardan biraz daha karma\u015f\u0131k olsa da, hayat\u0131n\u0131z\u0131 kolayla\u015ft\u0131racak ve sizi kodlamadan kurtaracak \u015fablonlar sa\u011flar.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Video reklamc\u0131l\u0131\u011f\u0131 her zamankinden daha yayg\u0131n hale geldi\u011finden, video reklam bi\u00e7imleri \u00e7o\u011fu pazarlama stratejisinde daha \u00f6nemli bir rol oynayacak. Pazarlamac\u0131lar\u0131n % 92&#8217;si buna inan\u0131yor. Pazarlamac\u0131lar\u0131n % 99&#8217;unun 2020&#8217;de video pazarlamay\u0131 kullanmaya devam etmesinin nedeni de buydu.\u00a0 \u0130statistiklere bakt\u0131\u011f\u0131m\u0131zda, video \u00e7\u0131lg\u0131nl\u0131\u011f\u0131n\u0131n yak\u0131n zamanda durmayaca\u011f\u0131na inan\u0131yoruz. \u00d6zellikle 2021&#8217;de, insanlar\u0131n g\u00fcnde 100 dakika \u00e7evrimi\u00e7i video izlemeleri beklendi\u011finde, bu [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":665,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>2021&#039;de En Pop\u00fcler Video Reklam Bi\u00e7imleri - Theadx Blog<\/title>\n<meta name=\"description\" content=\"Video reklamc\u0131l\u0131\u011f\u0131 her zamankinden daha yayg\u0131n hale geldi\u011finden, video reklam bi\u00e7imleri pazarlama stratejisinde \u00f6nemli bir rol oynayacak.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.theadx.com\/blog\/2021de-en-populer-video-reklam-bicimleri\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2021&#039;de En Pop\u00fcler Video Reklam Bi\u00e7imleri - 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